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Why We Started Verve — And Where We Are Now

  • abose64
  • Aug 5, 2025
  • 2 min read

Updated: Aug 21, 2025

When we first imagined Verve Collaborative Health, it wasn’t just about opening a clinic—it was about building an environment in which both clinicians and clients could truly thrive.

Kristi had been working as a psychiatric nurse practitioner for several years. But as she recounted:

“I wasn’t overly happy where I was, and I was looking for other options… there really wasn’t any other place I felt I wanted to practice at.”

With Kristi leading the clinical side and Aaron steering the operations and technology, we set out to build the kind of practice we wished existed.

From day one, our roles were complementary:

  • Kristi Bose, clinical lead and co-founder, advocated for compassionate, ethical patient care.

  • Aaron Bose, business & technology lead, built the systems and infrastructure needed for scalability.

And we knew we needed strong operational foundations to support what Kristi had envisioned.


Meet Sheena Cole: The Operations Architect

Sheena Cole joined Verve early on and helped turn our clinical vision into an operational reality. As Director of Provider Services (“Athena Ninja”), Sheena brought expertise in revenue cycle management, contracting and credentialing, document and policy creation, EHR implementation, HIPAA compliance, and provider relations. Her leadership in these areas enabled Verve to build systems that genuinely supported clinicians and clients alike vervech.com.

She isn't a provider or client-facing clinician—but she shaped the operational infrastructure that allowed clinicians to focus on patient care rather than administrative burden.


A Shift Toward Something Bigger

At Verve, we realized independent mental health practices don’t have to be constrained by infrastructure gaps. The systems that supported Kristi were equally applicable to other clinicians and practices.

That realization led us to create WiseMind Innovations—a broader platform built on the core principles we used when Verve began.


From Verve to WiseMind Innovations

Verve’s mission lives on—but now at scale.

WiseMind Innovations provides the full-service infrastructure—from credentialing, contracting, and billing, to Spravato® program support and virtual front-desk operations—enabling independent practices to flourish without operational overwhelm.

And Sheena’s contributions remain central. The systems she helped architect continue to power our operations, ensuring we can deliver reliable, compliant, and scalable support for other practices.


Verve Was the Why. WiseMind Is the How.

  • Verve embodied our why: why we began, who we were serving, and what we believed in.

  • WiseMind represents our how: how we bring that vision to life for others.

With:

  • Kristi driving clinical mission,

  • Aaron designing the tech and backend,

  • Sheena architecting the provider infrastructure,

...we built a model where clinicians can focus on care—without sacrificing autonomy or integrity.


Want to Learn More?

  • Interested in how WiseMind Innovations can support your practice?

 
 
 

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